Her Majesty The Queen's Platinum Jubilee set to unite UK communities with majority likely to attend celebratory events, according to new research.
Her Majesty The Queen's Platinum Jubilee will play a major role in bringing the UK back together again following the pandemic, according to new research out today. The findings, from The National Lottery Community Fund - the largest funder of community activity in the UK, show that half (51%) of UK adults, potentially 25 million people, are likely to join in with the celebrations in their local community.
Over six in ten (64%) see the once in a lifetime event as a chance for the country to come together, while 50% see it as a chance to reunite with people in their area post-COVID. Celebration appears to be the order of the day with just four in ten (40%) across the UK saying they are unlikely to attend a community event.
Almost six in ten (58%) will use the commemorative Platinum Jubilee weekend to spend valuable time with family and friends. This rises to 66% amongst young people (aged 18-24).
As well as welcoming the celebratory aspects of the Platinum Jubilee, most respondents also recognise the boost to tourism (62%) it will provide in the UK, while unsurprisingly an overwhelming 71% welcome the additional bank holiday that has been granted this year.
The findings come from The National Lottery Community Fund's Community Research Index - an annual survey of over 8,000 adults across the UK designed to find out how people feel about, and their ambitions for, their communities.